* Please note that client may have made some changes and entire design may not reflect skills of Kylie Buss Design, LLC.


Key Words

Create a brand inspired by bold femininity that attracts ideal customers and feels aligned with the new business direction. 

Project Goals

Rachel Betson Photography is a wedding photographer serving kindhearted and free-spirited couples in the greater Philadelphia area. As an experienced and artful photographer, she captures the truest, most authentic moments of joy between couples, providing trust and lasting friendship along the way.

Brand Identity + Custom web design

Rachel Betson Photography

Inspiration and Direction

Rachel was looking to create a brand and website that reflected her personality and her work as she shifted her services to focus on more wedding photography. Through elements inspired by her love of lemons and bright, fresh colors we did just that. 

Key Words

Bright + Fresh
Elegant + Joyful

Project Goals

Shift business toward weddings
To feel aligned with the brand
To build connections with clients

Ready to feel confident and empowered by your brand’s visuals?

Reach out to book your complimentary discovery call